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The 5 components of an effective pension engagement strategy

Exploring strategies that help maximise the return on your pension investment and empower your people to make more informed retirement decisions

Wednesday 9th July 2025 at 10am BST

Why is engagement with pensions so important?
A lack of pension literacy is robbing millions of UK people of a comfortable retirement. Astonishingly, up to 40% of private sector workers, some 7 million people, are predicted to not be saving enough for a minimum standard of living after work1. As an employer, are you letting your people 'sleepwalk' into a financially uncertain retirement?
 
Having a strategy to drive engagement with your workplace pension makes commercial sense. After all, it's most likely to be your companies biggest expenditure after paying salaries each month. With a well-defined strategy you can help your people take control of their long-term 'retirement' finances, whilst helping you maintain a happy, motivated, and productive workforce – but what does ‘effective’ look like?

During this session, our pension specialists will share:

  • how to identify the key moments in peoples' lives that present an opportunity for pension engagement
  • the methods of communication that will resonate best with your multi-generational workforce
  • the topics and themes that can make a big difference to your peoples' retirement goals
  • how to utilise technology to automate and measure the effectiveness of your engagement strategy
  • how an engagement strategy can work hand-in-hand with your pension governance framework

Who is this webinar for?
If you're a business leader, a HR professional or champion of pensions or employee benefits in a business who values helping people save for retirement then we encourage you to register.

When
Wednesday 9th July 
10:00 - 10:30am BST

Where
Virtual

Hosting this session

Adam Burn

Adam Burn
Head of
Pensions Consulting

Martin Parish

Martin Parish
Regional Director of
Employee Benefits

Source for stats: 1 Adequacy of future retirement incomes: new evidence for private sector employees | Institute for Fiscal Studies

Four webinars to help you assess, rethink and strengthen your pension strategy 

Over the next 6 months we'll be exploring four key pillars of your pension strategy, and the considerations in these areas that can help your workplace pension deliver better outcomes for your people and add real value to your business.

Woman smiling at laptop

The impact of April's National Insurance changes

Event ended

Mitigating the impacts of upcoming National Insurance increases whilst continuing to deliver great pension outcomes for your people.

How pension governance can drive better outcomes

How pension governance can drive better outcomes

Event ended

Exploring the commercial value of data-led governance and the role it can play in helping your employees achieve good outcomes in retirement.

Two people sat opposite each other

Strategies to drive and enhance pension engagement

Event ended

Exploring strategies that help maximise the return on your pension investment and empower your people to make more informed retirement decisions.

5 ways to empower your people at retirement

5 ways to empower your people at retirement

Wednesday 17th September

How to help employees approach life after work with confidence and clarity, and how this can benefit the future of your business.

1 - Adequacy of future retirement incomes: new evidence for private sector employees | Institute for Fiscal Studies. 2 - FCA Retirement Income Data report April 2018 to March 2024


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